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Wednesday, September 9, 2026
The Author Series:
A Talk with
New York Times Reporter
David Gelles
12:00–1:00 PM ET
Join us for a webinar on September 9 at 12:00 PM ET, focused on David Gelles' bestseller, Dirtbag Billionaire: How Yvon Chouinard Built Patagonia, Made a Fortune, and Gave it All Away.
Beach read alert!
On Wednesday, September 9 at 12pm EDT we will be hosting a book talk, moderated by RMS board member Faye Landes, with New York Times Reporter David Gelles about his bestseller Dirtbag Billionaire: How Yvon Chouinard Built Patagonia, Made a Fortune, and Gave it All Away.
Publisher’s Weekly calls Dirtbag Billionaire “a riveting behind-the-scenes look at a businessman who marches to the beat of his own drum.” The brand’s backstory is fascinating, and Gelles had exceptional access to Chouinard, a truly visionary as well as idiosyncratic founder.
The session will open with Patrick McKeever, Founder and Principal, DoR Consumer Research and RMS Board Member, who will provide a macro view on the state of the consumer and the retail environment, setting the stage for the discussion to follow.
Come prepared! Read Dirtbag Billionaire before the webinar. To purchase, here is a link to the publisher SimonandSchuster and here’s a link to Amazon.
Fees:
RMS Members: FREE
Non-members: $50
Date: Wednesday, Sep 9, 2026
Time: 12:00-1:00 PM ET
Location: Virtual
* If you're not an RMS member, now is the time to join.
Benefits of membership include: free webinars, reduced rates on meetings and conferences; complimentary attendance at our in-person networking events; and a Membership Directory for networking purposes.